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Wednesday
Dec042013

It's All About Mobility

(See http://www.william-garrity.com/blog/tag/mobile.) In case you need more evidence that mobility is where it's at. 

Frederic Filloux, in Monday Note, captures current trends in mobile computing; it continues to overwhelm personal use of information and communication technologies, social, and publishing in general and news in particular. 

News: Mobile Trends to Keep In Mind

Dec 2, 2013

For publishers, developing an all-out mobile strategy has become both more necessary and more challenging. Today, we look at key data points and trends for such a task. 

#1 The Global Picture

  • 1.7bn mobile phones (feature phones and smartphones) were sold in 2012 alone
  • 3.2bn people use a mobile phone worldwide
  • Smartphones gain quickly as phones are replaced every 18 to 24 months
  • PCs are completely left in the dust as shown in this slide from Benedict Evans’ excellent Mobile is Eating the World presentation:

 

The yellow line has two main components:

  • 1 billion Android smartphones are said to be in operation worldwide (source: Google)
  • 700 million iOS devices have been sold over time, with 500 million still in use, which corresponds to the number of iTunes accounts (source: Asymco, one of the best references for the mobile market.)
  • 450 million Symbian-based feature phones are in operation (Asymco.)

Continues at link.

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